Force India in the pink for 2017 F1posted in F114 | 03 | 2017

    FORCE INDIA HAS unveiled the striking new pink colour its cars will carry from the start of the 2017 Formula 1 season in Australia on March 26.

    The dramatic switch to pink, magenta and silver livery comes as a result of the team signing a new sponsorship deal with water technology specialists BWT.

    As well as the pink colours on the car, Sergio Perez and Esteban Ocon's helmets will also switch paint schemes too.

    "The arrival of BWT in Formula 1 is huge news and represents one of the most significant partnerships in our 10-year history,” Force India team boss Vijay Mallya said.

    "It's a sign of how far we have come as a team with our strong results and completes a solid commercial performance over the winter.

    "For 2017 our cars will sport a vibrant new colour scheme with a smart matte finish.

    "Changing the colour of our cars is an indication of the strength of this new partnership and a real statement of intent from BWT as they begin their relationship with the sport of F1."

    Related: Scot Paul di Resta retained by Williams F1

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    Jim McGill

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